Our Services
Brand Activation
Brand activation puts your product in front of your customer so they can develop a personal relationship with it. No matter where you sit in the path-to-purchase, activation will allow you to reach your customers more directly.
What we do.
Activating your brand is essential to developing its personality and creating space for it in the life of your audience. To do that you need brand activation events that speak directly to the key attributes of your product or service. This is where we can help. We create lasting engagement via memorable experiences and opportunities that inspire your audience to act. Because an activation without action – measurable action – is a poor investment.
For you.
Whether you’re in FMCG, launching a new product or developing an established product, we can design an activation that creates a genuine connection between your brand and your audience. We can integrate your existing marketing campaign elements and activate at a time or in a location complementary to your product or service. We are also able to develop activations that drive reach across multiple and bespoke KPIs, in addition to database growth, digital/social interaction and quality PR reach. Let’s talk activations!
We can help with.
- Product Awareness Campaigns
- New Product Launches
- Data Capture Opportunities
- Product and Consumer Research
- Content Creation (particularly Social Media)
- Product Sampling
- Staffing Solutions
- Infrastructure Design and Build
- Community & Charitable Brand Activations
- Sponsorship Activations
- Segmentation Activations (Families, Children, Students, Retirees, etc.)